The ODORA Philosophy: The 4 Pillars

We have defined four essential criteria for choosing our concentrated essences: scent, effectiveness, quality and fair price.

1. Smell (our DNA)

Whether the essences are natural or synthetic, scent remains our primary criterion. That's why our company is named ODORA. We distinguish ourselves through the authentic quality of our fragrances: our lilac truly smells like lilac, our linden faithfully captures the essence of linden.

2. Efficiency (performance)

Efficacy is rigorously evaluated in all our applications. Even if a fragrance offers sublime olfactory notes, if it doesn't properly penetrate fabrics during washing, for example, it is removed from our range. This is why some of our essences are reserved for specific products.

3. Quality & Nuanced Choice (our motivation)

While concentrated natural essences are often more environmentally friendly, they aren't always the best solution. Synthetic products can sometimes offer better allergen tolerance compared to certain natural ingredients. Our fragrances can be entirely natural, entirely synthetic, or a combination of both.

4. The Fair Price (Responsibility)

The price of our fragrances depends on the quantity, quality, and origin of the ingredients. We choose to prioritize high-quality ingredients in our products while maintaining reasonable prices.

Safety and security of our fuels

Our essences are composed of a balanced blend of natural and synthetic aromatic raw materials.

We want to reassure our customers:

• None of our perfumes are carcinogenic or endocrine disruptors at the prescribed dosages of use, according to the recommended dilution of our products.

• However, some essential oils may contain natural molecules that are potentially risky in their pure form—particularly certain terpenes derived from citrus fruits. These elements are naturally present in essential oils and are strictly controlled in our formulations.

Excluded ingredients (The ODORA Blacklist)

Our perfumes never contain the following ingredients:

• Alcohol

• Paraben

• Benzene / Toluene

• Lilial / Liral

• Phenoxyethanol

• Formaldehyde

• Diethyl phthalate

• Methylene chloride

• Rose ether

• Bisphenol-A (BPA)

At ODORA, each fragrance is designed with respect for human health and the environment, following the most rigorous standards in terms of safety and olfactory well-being.